It all started with a simple idea: feet deserve better. Back in 2015, our founder, Alex, was tired of sacrificing comfort for style—or worse, settling for shoes that fell apart after a few months. "Why can't we have both?" he wondered. After years of working in the fashion industry, he noticed a gap: most brands focused on trends, not longevity or real-world wearability. So, he took a leap of faith and started Urban Wearyck with a single mission: to create footwear that doesn’t just look good but feels like it was made for you.
I’ll be honest—it wasn’t easy. Early prototypes were tested on friends, family, and even skeptical strangers at local parks (yes, really!). But the feedback was clear: people craved shoes that could keep up with their lives, whether that meant hiking trails, city streets, or late-night dance floors. And that’s exactly what we built.
At Urban Wearyck, we’re obsessed with the details. Think about it: your feet carry you through life’s adventures—shouldn’t they be treated with care? That’s why we prioritize:
And here’s the thing—we’re not just selling shoes. We’re selling freedom. Freedom to explore, to dance, to chase dreams without aching feet holding you back.
Remember that feeling when you slip into a pair of shoes and instantly feel like you can conquer the world? That’s our "why." We exist for the busy moms who need support during school runs, the travelers packing light but refusing to compromise, the artists who stand for hours creating magic. One customer, Sarah, told us: "I wore your boots through a monsoon in Bali—they survived, and so did my sanity." Stories like that? That’s what fuels us.
We work with artisans who’ve been perfecting their craft for decades. Take Marco, our Italian leather supplier, who insists on hand-buffing every hide. Or Lena, the engineer behind our signature cushioning tech, who once said, "If it’s not comfortable enough for my 80-year-old grandma, it’s not good enough." That’s the level of care we pour into every design.
So, whether you’re here for everyday essentials or statement pieces that turn heads, welcome. Your journey starts with the right step—and we’re honored to be part of it.
P.S. Still on the fence? Try a pair. We’re pretty sure you’ll never go back.
